We had two Gordon Conference researchers come in today, and we printed their poster while they waited. I asked them how they normally printed a poster. They said that they had a poster printer in their office, which was in France.
The reason they used us was that they were still working on the poster while they were on the plane! So it bought them several hours to refine their work.
The other reason they gave is that the quality of the poster they got from us was much better. Which makes sense- we do thousands of them every year, and we have the right equipment and the experience.
It’s also fun that the conference is about a mile away. That helps too!